Road-safety campaign kicks off JUNE SHIMUOSHILI
Vivo Energy Namibia is taking its road-safety campaign a notch up by embracing new media to effectively raise awareness about driver behaviour to make the country’s roads safer.
The energy giant this week launched the campaign - which will run until January - in collaboration with the Motor Vehicle Accident (MVA) Fund, Private Sector Road Safety Forum and Namibia Media Holdings (NMH) as its official media partner.
This year’s campaign will popularise the wearing of seatbelts and encourage drivers not to use a cellphone or drink alcohol while driving. It also advocates against exceeding speed limits.
“While road safety is a culture within Vivo Energy Namibia, we trust that our efforts at educating the public will yield results and reduce traffic violations on our roads,” said the company’s managing director, Johan Grobbelaar.
The MVA Fund’s Sidney Boois strongly condemned the practice of driving around “with a beer in the hand” or “taking pictures of the dashboard while speeding”.
Although statistics reveal a decline in car crashes by 5% and injuries by 1% compared to the same period last year, the MVA Fund still encourages Namibians to take the personal pledge to contribute to road safety, to adhere to road rules and to encourage friends and family to buckle up and stick to the speed limit.
“The MVA Fund encourages all road users to remain vigilant, keep to prescribed speed limits, avoid risky overtaking, mind stray animals, watch out for pedestrians, adjust to road conditions such as heavy rains which may cause slippery roads, and keep a safe following distance,” said Boois.
This Sunday, Namibia will join the rest of the world in observing World Day of Remembrance for Road Traffic Victims.
Vivo Energy Namibia is taking its road-safety campaign a notch up by embracing new media to effectively raise awareness about driver behaviour to make the country’s roads safer.
The energy giant this week launched the campaign - which will run until January - in collaboration with the Motor Vehicle Accident (MVA) Fund, Private Sector Road Safety Forum and Namibia Media Holdings (NMH) as its official media partner.
This year’s campaign will popularise the wearing of seatbelts and encourage drivers not to use a cellphone or drink alcohol while driving. It also advocates against exceeding speed limits.
“While road safety is a culture within Vivo Energy Namibia, we trust that our efforts at educating the public will yield results and reduce traffic violations on our roads,” said the company’s managing director, Johan Grobbelaar.
The MVA Fund’s Sidney Boois strongly condemned the practice of driving around “with a beer in the hand” or “taking pictures of the dashboard while speeding”.
Although statistics reveal a decline in car crashes by 5% and injuries by 1% compared to the same period last year, the MVA Fund still encourages Namibians to take the personal pledge to contribute to road safety, to adhere to road rules and to encourage friends and family to buckle up and stick to the speed limit.
“The MVA Fund encourages all road users to remain vigilant, keep to prescribed speed limits, avoid risky overtaking, mind stray animals, watch out for pedestrians, adjust to road conditions such as heavy rains which may cause slippery roads, and keep a safe following distance,” said Boois.
This Sunday, Namibia will join the rest of the world in observing World Day of Remembrance for Road Traffic Victims.