Intouch joins NMH stableNamibia Media Holdings is proud to announce the acquisition of Intouch Interactive Marketing.
It is no secret that the world of journalism and advertising is fast changing to more digital platforms and this is no different in Namibia.
NMH is turning 40 next year. With its vast experience in journalism and long-term relationship with its readers and advertising clients, it will now serve these clients even better with new digital platforms developed by Intouch.
NMH launched the mobile application MyInfo in April and new, integrated websites enable clients to receive the content they choose to read.
Intouch focuses on developing digital solutions such as: queuing systems, online display platforms, centralised and integrated screen display solutions, vending machine display solutions and software development solutions.
The buy, sell and list platform of Intouch, MY.na, will be used for all classified adverting, from cars to houses, jobs and unwanted goods, and will be integrated with the printed classifieds of NMH in Republikein, Namibian Sun, Allgemeine Zeitung, Windhoek Express and Erongo.
Wilko Aschenborn, managing director of Intouch, said “a new dawn has started for Intouch,” a company he started ten years ago. “Great things are about to happen.”
Albe Botha CEO of NMH stated: “The partnership between Intouch and NMH will allow the group not only to give readers a better online readership experience, but will allow advertisers to have a more focused approach when engaging clients on digital platforms.”
Botha said the new partnership will allow the media group to serve its print readers with more real-time information on the platforms they prefer. It will also engage readers who are not part of the print readership family, thus expanding the readership. Namibian Sun editor Festus Nakatana added that the acquisition of Intouch will definitely add value to the NMH brand.
“We are very pleased to partner with Intouch in offering complementary services to our readers as well as the advertising community,” he said.
STAFF REPORTER